Рубрика: Management

The National Lottery is relaunching with a new strategy and strapline for the masterbrand, “Amazing …

Omnicom Media Group and PHD launch VW-dedicated global data unit. Dubbed Engine, the agencies’ new …

MC&C: Colling and Trust. Mike Colling, founder of MC&C, is leaving his role as chief …

Machine learning is an elemental core competency. It is a fundamental building block to AI. …

The future of marketing. From CX to technology and consumer privacy — see where marketing …

Victoria Beckham brand makes history with first-ever Piccadilly Circus livestream. The Victoria Beckham brand is …

JCDecaux: Europe’s largest indoor ad screen at London Waterloo. JCDecaux has retained Network Rail’s £280m …

The Flipflopi is made entirely from recycled plastic and flip-flops. The first sailboat made entirely …

The brand still wants to use parody, but rather than tackle social issues, it wants …

BETC Étoile Rouge: de Canecaude, Buonomano and Loignon. BETC’s luxury arm, BETC Luxe, has merged …

Cochrane: the near-£400m contribution effectively equates to nearly half of OOH media owners’ revenues. UK …

We’ve just published “The Forrester Wave™: B2B Commerce Suites, Q3 2018”, and B2B companies, you’re …