New Balance will be announcing more news on Oct. 14, Hoskinson said. He pointed to the New Balance partnership as an interesting example of possible mass adoption. He also expects to see more additions to the platform over the next year.
IOHK CEO Charles Hoskinson announced a partnership with sneaker manufacturer New Balance at the Cardano Summit in Bulgaria on Saturday. The stated goal? To use IOHK’s Cardano blockchain to ensure that New Balance shoes are authentic.
In the video below, Hoskinson offers a tidbit about the planned partnership.
“For a little while we’ve been working with a shoe company. Do you guys know New Balance? We’re working on an authentication product with the Cardano blockchain.”
“In terms of new features and functionality I think there are two that we really have to make sure get into the Cardano 2020 roadmap”, he said.
Hoskinson also noted Cardano may soon have Ethereum interoperability.
“IOHK is collaborating with New Balance on an authentication pilot project. This is a consumer-level verification solution which will allow purchasers to confirm the authenticity of footwear on the distributed ledger”, IOHK’s Tim Harrison explained in a statement.
Cash Is the New Safe Haven as Crypto, Gold Continue to Tank
Liquidations set in on the cryptocurrency market the day after the U.S. announced European travel restrictions due to coronavirus fears Wednesday. Bitcoin is down 21 percent and ether (ETH) is down 27 percent over the past 24 hours. That’s more than the traditional markets, with the Standard & Poor’s 500 down nearly 8 percent at 2:45 p.m. ET (1845 UTC).
“It’s apocalyptic out there. Traditional safe havens like gold are down”, said Rupert Douglas, head of Business Development, Institutional Sales at Koine.
Traders liquidating holdings on crypto’s bellwether derivatives exchange, BitMEX, fueled some of these moves. Gold also got hit as traders sold the yellow metal for the safety of much-needed cash as losses mounted in equities.
“This downward pressure caused crypto markets to suffer a liquidity crunch as the cost of capital spiked up across trading venues”, said Denis Vinokourov, head of research at Bequant, a London-based digital asset firm.
“This tightening was exacerbated by the fact that the market is highly dominated by sell-side liquidity providers/market-making firms, with only a limited buy-side demand”, he added.
“Liquidations to satisfy margin calls. This is the worst-case scenario”, said Jason Lu, a cryptocurrency over-the-counter trader based in Asia. For a brief time, Lu noted, BitMEX’s perpetual contract XBTUSD traded at a discount to bitcoin prices on spot exchanges like Coinbase.
For an increasing number of investors, the haven in crisis times seems to be cash, not cryptocurrency or gold. A recent survey conducted by iTrustCapital, a firm that offers cryptocurrency investments in retirement accounts, highlights how safe-haven tendencies have changed since the end of last month.
Those answering “cash in a mattress” as a safe haven jumped from 18 percent of respondents in February to almost 27 percent by March 11. “Gold” as an answer fell from 37 percent to 33 percent during that same period. The survey was conducted before gold’s 3 percent drop on Thursday.
While many cryptocurrency advocates have long likened bitcoin to gold as the ultimate financial haven (“digital gold” is an oft-used phrase), in these times the markets are saying otherwise.