Dentsu Aegis Network’s Merkle buys digital agency Namics
Komasinski: EMEA president of Merkle Dentsu Aegis Network’s Merkle has bought Swiss-based full-service digital agency Namics to increase its expertise…
Agencies are warned: don’t insist that clients use only a ‘big four’ auditor
Agency groups should not demand that advertising clients use only the “big four” accountancy firms to carry out contract compliance.…
Best ads in 50 years: Courage Best shows the importance of serendipity
‘Gertcha’ Boase Massimi Pollitt / 1979 An Englishman walks into a pub. This isn’t the start of a poor joke…
Let’s talk about security culture!
I am thrilled to introduce my most recent report, ‘Instill a Security Culture by Elevating Communication’. This is an update…
Video: Adobe Premiere Rush CC Brings AI-Powered Video Editing To Marketers
Adobe’s new Premiere Rush CC brings pro-level video editing capabilities to video creators who aren’t pros. It’s part of Adobe’s…
MPs accuse government of ‘hiding’ over social media regulation
Fake news: A Facebook ad on the topic was rolled out in May A group of senior MPs has accused…
MTV scoops up Lego’s Lars Silberbauer for digital content role
MTV has hired Lars Silberbauer, previously senior global director of social media and video at Lego, as the senior-VP of…
Blockchain media start-up Truth parts with CEO after a year
Truth: Dawson, Graham and chief operating officer Adam Hopkinson Mary Keane-Dawson, chief executive of blockchain media agency Truth, is stepping…
Media agencies are growing as barriers to entry become ‘much higher’, Publicis Media CEO says
King: ‘We’ve seen that the media agencies continue to grow’ The head of the world’s second-biggest media buyer says media…
ITV shakes up ad sales team with Breakfast merger
Good Morning Britain: Morgan and Reid (credit: ITV) ITV is to merge its main ad sales team with ITV Breakfast’s…
Mars sets up multisensory hotel
Mars has created a multisensory hotel experience in Shanghai that encourages visitors to find their “pleasure profile”. Dove, known as…
Shoe retailer Dune picks Mother as first creative agency
Dune London has appointed Mother London as its first creative agency, as the footwear and accessories retailer eyes further global…