The marketing strategy which Stellar follow is based on growing its partner-list so its payment transferring tech is used and utilized by a wider reach. The platform is on constant development to bring the architecture required for expansion.
In the case of businesses dedicated to facilitating payments between individuals, the choice of which blockchain to use and which fintech to hire is of vital importance for their growth. However, the relationship between crypto and fiat based fintechs has concluded with a growth in exposure of digital currencies.
When it comes to banks and firms that attempt to adopt blockchain based solutions for processing cross-border transactions or various types of payments, XRP and Stellar take the spotlight with no mercy.
By no doubt, the native token’s price XLM is impacted by any firm advancement or asset support that exchanges bring.
None other than the leading cryptocurrency exchange platform Coinbase is staying behind its mid-July teasing twitter post of exploring 6 assets.
Today we are announcing that we’re exploring the addition of the following assets to Coinbase: Cardano (ADA), Basic Attention Token (BAT), Stellar Lumens (XLM), Zcash (ZEC) and 0x (ZRX).
Two of the six coins have already welcomed the support from CB in the past weeks and knowing that its only the beginning of November, it could be a matter of weeks before the exchange delivers much awaited news for the other remaining four.
October 16th, 2018 – via their official twitter handle Coinbase launched ZRX 0x on Coinbase.com and on the Android and IOS applications too.
ZRX is launching at https://t.co/bCG11KveHS and in the iOS and Android apps within the next 15 minutes. You may need to update your app to properly buy and sell ZRX. We will update when ZRX is fully live. https://t.co/kzDisSZrFu
– Coinbase (@coinbase) October 16, 2018
Two weeks after – November 2nd, 2018 – the San Francisco based cryptocurrency exchange of Coinbase Pro has announced that it has successfully added Basic Attention Token (BAT) onto its platform.
After 1pm PT on Friday, November 2, we will begin accepting inbound transfers of Basic Attention Token (BAT) to Coinbase Pro.
We will accept deposits for at least 12 hours prior to enabling trading. Once sufficient liquidity is established, trading on the BAT/USDC order book will start.
Users may convert their USD to USDC with one click within the Pro interface as described here. BAT trading will be accessible for users in most jurisdictions, but will not initially be available for residents of the state of New York.
Please also note that BAT is not yet available at Coinbase.com or in our iOS and Android apps. We will make a separate announcement when that occur – announcement blog post
Since the event, the pair BAT/USD has experienced a stellar bullish run reaching 14.03% gain only in the last 24-hours being the highest among leading coins. This could be only the beginning for the days ahead.
Reflecting on Stellar XLM – keeping in mind that the speedy coin is the sixth largest coin by market capitalization its community support is possibly of higher scale and the exchange’s support impact will be of no doubt game-changing for any XLM HODler. Following the major drop that took place on 29th of Oct, Stellar is among the coins which had a better recovery and weekly placement including BCH and XRP.
Disclaimer: This article is not meant to give financial advice