29.03.2024

Two Startups Are Partnering to Enable Amazon Purchases with Ethereum

In a press release published Friday, crypto payments firm CLIC Technology said it is collaborating with blockchain infrastructure provider and B2B platform Opporty to develop an app-like browser extension allowing Amazon customers to pay for items in the ether (ETH) token, even though Amazon itself does not accept cryptocurrencies.

Two blockchain-focused startups are teaming up to enable Amazon purchases with ethereum.

The effort will be based on Plasma Cash, a technology outlined last March by ethereum founder Vitalik Buterin. Opporty’s implementation of the concept – a payments scaling solution similar to bitcoin’s lightning network – “will bring a modern day cryptocurrency economy one step closer to becoming a reality”, trumpets CLIC in the release.

The Plasma Cash implementation would “dramatically accelerate” transaction speeds when compared with those on the ethereum blockchain, the firm added.

“Bringing cryptocurrency to the e-commerce marketplace is the merging of two next-generation industries”, said Roman Bond, CEO at CLIC Technology. “We’re excited to be working on this project with Opporty, and to move forward on a number of other ambitious projects with them as well.”

Going forward, the two companies plan to build similar payment products for other cryptocurrencies too, listing ERC-20, ERC-721 and other ethereum standards as options currently being considered.

CLIC Technology is developing a crypto-payment platform called CLICPay, which is now in the pilot phase, according to the release.

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