The organization, by using the its Telecharge and Shubert Ticketing division, has combined with Boston-based startup The truth Tickets, which offers an MICROSOFT blockchain-powered mobile ticketing fitting solution. News of the partnership came to be revealed in an Oct. of sixteen report from Fast Service provider}.
Broadway’s most well known ticket operator, the Shubert Organization, is integrating the blockchain solution into its business in a forthcoming aviator targeted at combating ticket deceptions.
Combating flight ticket fraud with blockchain
True Tickets, flick selected to take part in this summer’s inaugural Broadway Tech Atom smasher, will see its digital ticketing service integrated into components of your current organization’s ticket sales trades, including Telecharge. com as well as group discounts service Broadway Inbound.
Via Tickets CEO Matt Zarracina has said the pilot enables the startup to invest in its blockchain solution relating to the benefit of clients as part of a single “massive multichannel marketplace. ”
As Good Company notes, Broadway – as many entertainment industries – is plagued by ticketing scams, including the resale of fake or redundant tickets. Therefore, it is expected that blockchain can go a way toward restoring transparency for businesses and consumers.
In fall 2018, Cointelegraph reported on the acquisition of blockchain-focused live closures firm Upgraded by globally ticketing giant Ticketmaster. Once, Ticketmaster said it scheduled to digitize traditional flights into interactive units safe by blockchain technology from protected barcodes spot bid to combat being cheated.